Driver Day: A Day with the Delivery Team

Did you know that our office staff swap their computers for delivery vans for a whole day?

Every second Monday of the month, GLS employees from different departments spend a day on the road with our couriers. This unique and pioneering initiative, which we launched over seven years ago, allows us to stay close to our customers and recipients while identifying last-mile needs.

Check out our social media to see how we experience this exciting day!

Over 40 successful editions
788 partner agencies visited and growing!
675 office staff participants

Driver Day Testimonials

"¡I had an amazing time! It was an incredible experience. I’ll always remember the little dog of one recipient… who wanted to come with the courier and me into the van!"

María Del Canto Alonso, Driverday September 2021

"The situations our delivery team encounters can sometimes be surreal. We went to deliver a package to a recipient who was not home, and she asked us over the phone to hand it over to a neighbor, who also wasn’t at home. The best part was when we managed to connect the recipient and her neighbor using two phones on speaker...!"

Pablo Andrés Sánchez, Driverday September 2021

"My first Driverday really impressed me. The courier knew the route inside out and didn’t need GPS. Many recipients already knew him, which made the experience feel very personal and familiar."

Alba Cruces, Driverday September 2021

Driver Day Milestones

2014 – 2016: The Birth and First Steps of Driver Day

Under the name "Messenger Day," ASM launched the initiative with the aim of bringing office staff closer to recipients and customers on the street. At the same time, it encourages support for and learning from couriers by experiencing firsthand what happens during a delivery day. In this first stage, key milestones were achieved, such as the participation of major clients and becoming a trending topic on Twitter.

2016 – 2019: Name Change, Same Philosophy

After GLS acquired ASM, the initiative was rebranded as "Driver Day," while still maintaining the essence of the activity. From each delivery day, action plans are developed that impact all levels and departments, allowing the company to continue evolving with a focus on improving the quality of service offered.

2020 – Currently

Due to the exceptional situation caused by the COVID-19 pandemic, Driver Day was temporarily paused. However, in September 2021, the initiative was relaunched with more enthusiasm than ever! The focus was placed on the entire delivery team after more than a year of hard work during the health crisis. Their impressions, experiences, organizational skills, and dedication to each delivery and pickup are our pride!