GLS and Borussia Dortmund: Two strong partners
At GLS, we deliver from person to person.
See yourself: in the first TV commercial we shot one-two with BVB.
First time on the camera for a BVB partner: Norwegian star striker Erling Haaland, supported by Giovanni Reyna and keeper Gregor Kobel.
Take a look!
Impressions of the making-of...
Photos: Fabian Riediger
Teamwork on a par
For one never just a game, for the other never just a package.
Two ambitious players are now one team: GLS Germany and Bundesliga football team Borussia Dortmund.
As one of the leading parcel and express services in Germany, we have been Champion Partner of the Borussians since July 2021 and are therefore also BVB's official logistics partner. The claim is the same: to inspire our customers and always deliver on time.
In the course of the sponsorship, we were also named BVB's official sustainability partner. Hardly any other topic is currently as relevant as climate-neutral shipping. Here, too, we are planning close cooperation.
Black-yellow women's power
In addition to media campaigns and activations, together with BVB we also have important future projects such as women's football on our joint agenda. The starting signal for the BVB women's team was successfully given this year.
New look for GLS
The start of the partnership coincided with a time of change: almost simultaneously, we presented the renewed GLS brand identity including a new, modern look. The people behind each individual shipment are particularly important to us.
BVB and GLS - a partnership which moves
Something is moving: Enjoy watching our latest videos!
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